March 12, 2017 (10:47 AM)

3 min read

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Infographic taken fro the event’s official Facebook page

Film squad, a group composed of fourth year Mass Communication students, organized a movie drive entitled “Films and Wheels” last March 11, at Lanang Business Park.

The event featured MJ De Castro’s Ang Hanas Nga Magsusugid (The Expert Narrator), an official entry to 12th Mindanao Festival, Jerrold Tarog’s Angelito, a mini-sequel to Heneral Luna, and I’m Drunk, I Love You  by JP Habac.

Mass Communication professor Vina Araneta-Pilapil stated that the event was organized in compliance of the final requirements in one of the classes she handles this semester.

“Actually, this event is part of their final requirements sa MC 424: Media Management and Entrepreneurship,” she shared.

Pilapil further explained that the objective of the course is to teach students how to organize events and how to sell it.

“The purpose of this talaga is for the students to learn how to organize and sell events and for these events to be published and aired. Para alam nila kung papaano mag organize and papaano makihalubilo sa mga media practioner”, she relayed.

Czarisse Oquias, one of the event organizers said that apart from complying with the requirements in their Media Management class, they also wanted to give movie goers a unique cinematic experience that they can enjoy.

“Bukod sa fact na it’s our media management project, we organized Films and Wheels because we were all fans of movie watching and we wanted to do it in a unique way that is not yet popular in Davao. Gusto rin naming mag offer ng experiences sa millenials that we know they will enjoy,” she said.

Furthermore, she stated that they pursued the event because they wanted to promote Mindanawon films.

“Originally, we wanted to get movies that are Mindanawons. Gusto naming directors are from Davao. Kaya si ate MJ, we prioritized her,” she stated.

Oquias added that they also wanted to help good but unpopular films to get a bigger audience.

“Ni link naming yung event sa #SaveImDrunkILoveYou. Kasi diba may petition sila online na icontinue kasi konti lang ang time nila na nagpalabas sila. We want to promote the films that cannot reach that many audience as usual.”

Oquias expressed that Film Squad is planning to continue the event in the future since there is no outdoor movie theater in Davao yet.

“We plan after nito, mag continue pa rin kami. Even if we’re graduating na, we hope to have a deal with LBP. Hindi pa siya final, pero we’re looking into it na baka kapag anniversary nila ulit we can work with them again on the same concept”, she said.

The other events organized for the Media Management and Entrepreneurship class were Potter Fest, Miss Heard: Redefining the Modern Day, and Battle of the Bands for a Cause.



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